Brand Overview

Pollos a la Leña El Titán is a rotisserie chicken business based in Puebla, Mexico.

The brand identity is a fusion of fun and strength, represented through a bold, caricatured strong chicken.

This character is paired with organic typography and a vibrant color palette, creating a dynamic and engaging visual experience.

With a commitment to quality and unique recipes, El Titán strives to become a leading and recognizable brand in the market.

The heart of the brand is El Titán, the cartoon mascot, designed to captivate the audience and serve as a distinctive icon that sets the brand apart from its competition.

Uniform Design

Essential elements for food preparation include a cap and an apron.

Packaging design

A 3D model was created in Blender to visualize the packaging design.

It includes two take-out boxes in different sizes and a kraft paper bag.